Thursday, August 7, 2008

John McCain's "Frequent Lyer" Program

John McCain's campaign bowed to the god of extinsic motivation with its new "Spread the Word" program. The Washington Post piece stated:

On McCain's Web site, visitors are invited to "Spread the Word" about the presumptive Republican nominee by sending campaign-supplied comments to blogs and Web sites under the visitor's screen name.

People who sign up for McCain's program receive reward points each time they place a favorable comment on one of the listed Web sites (subject to verification by McCain's webmasters). The points can be traded for prizes, such as books autographed by McCain, preferred seating at campaign events, even a ride with the candidate on his bus, known as the Straight Talk Express, according to campaign spokesman Brian Rogers.

Let me offer a McCain comment. His health insurance plan will hurt hundreds of millions of people currently covered by employer provided coverage. Businesses will dump that pesky health insurance benefit like poop through a goose, when the tax credit shifts to the worker.

What does that earn me, John? I'd rather have my integrity than a few "reward points", something the McCain camp obviously doesn't understand. But, you can join the program. Heck, you might win a cake!